WineTrust.co.uk Lets You Use Their Masters of Wine for Wine Selection

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Ever wished you had better wine knowledge to know whether a chardonnay or a chenin blanc was right with that monk fish you were thinking of serving? Well, now the WineTrust.co.uk is here to help. You won’t find thousands of different wines on their site; instead you’ll find a curated selection of wines of exceptional quality produced by small independent winemakers, ranging from just £6.95 to £50 per bottle. Now, £50 a bottle it *not* cheap but for that cost not are you going to get a wine worth £75, you’re getting a wine that has been specially chosen by one of the Masters of Wine who work with WineTrust.co.uk

Founder John Valentine set up WineTrust because he felt consumers werebeing short changed by many wine retailers, both on the high street and online, often buying poor quality wines, at inflated prices, simply because they had no real way of discerning value at the point of purchase. Unlike the supermarkets, which often sell wines that are shipped in bulk and bottled in the UK, WineTrust.co.uk only offers wines that are estate-bottled, typically from small, quality-focused family businesses.

WineTrust takes the risk out of wine buying by working with a team of Masters of Wine headed up by Nick Adams MW. Nick and the team select from the hundreds of wines they taste every week to ensure they are offering WineTrust customers the best wines for the price. The selection is constantly refreshed; if they discover a better example of a particular variety at a similar price point, they’ll replace it, and if the latest vintage of a wine isn’t up to scratch, they’re not afraid to take it off the site.

Given that only 6% of people pass the Masters of Wine course every year, and that you are only allowed to take it three times, Masters of Wine are not only few and far between but they are also exceptionally qualified to recommend wines. Who are the people you are entrusting your reputation with?

Nick Adams MW – Nick Adams MW boasts over 25 years in the wine trade. He has worked as a consultant worldwide with top producers, suppliers and restaurants. He is a panel chairman on the International Wine Challenge and judge at the Decanter World Wine Awards, works for Sotherby’s Wine School and works as an accredited WSET tutor.

Jo Ahearne MW – Jo Ahearne MW gave up everything she had to pursue her passion for wine. After working for two years in an Oddbins store, she sold her house in London and moved to Australia to learn the science behind making incredible wine. She returned to Europe after a decade, to make wine in the rural Fitou region of southern France. Back in the UK she turned her hand to blending and selecting quality wines, working with the likes of Marks & Spencer as winemaker and wine selector and Harrods, where she was head buyer.

Contributing Master of Wine Richard Kelley – Richard Kelley MW is assisting WineTrust with his particular expertise in wines from South Africa and the Loire. Richard worked the 1995 harvest at The Bergkelder before joining South Africa’s largest independent wine wholesaler Vinimark, with whom he represented Robertson Winery and an up-and-coming wine farm in Franschhoek called Boekenhoutskloof. He became a Master of Wine in July 1995. In 2002 he moved back to the UK, and worked for Richards Walford for nine years, before being approached by Master of Wine Nick Clarke and taking over the Dreyfus Ashby business in the summer of 2014.

Web: www.winetrust.co.uk  Social Media: www.facebook.com/winetrust100 and www.twitter.com/winetrust100

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About Judith Lewis

Editor and chief blogger at Mostly About Chocolate. Expert SEO. Judge at the Academy of Chocolate Awards, International Chocolate Awards and UK Search Awards.

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