Wild Trail Wholegrain Popcorn Cereal Bar [CLOSED]

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fruit and nut popcorn barWith my love of popcorn and relentless pursuit of Black Jewell Popcorn, how could I not try two interesting and intriguing new cereal bars. I love popcorn but for breakfast? In a cereal bar? With yogurt? Where was the chocolate?!? Well, my love of popcorn came out and I tried them anyway.

First I tried the fruit and double nut with yogurt coating. It was interesting – crunchy and soft and fruity and sweet. Interesting and light. It is really sweet and interesting and delightful. I think that if you’re looking for a balanced sweet thing to eat for breakfast, you wouldn’t go wrong with this. The nuts and carbs are the perfect thing for brekkie.

Next I tried the double cut cranberry – woah. Totally different. Kind of an intense fruitiness, with a slight edge of sour and sweet overall with some nuttiness (ah, there are nuts in it!). Really interesting – whereas the double nut was like other cereal bars I have had before with a sort of neutral honeyed nut with fruit flavour, with an added yogurt kick, this is more fruity with a nutty edge and sweet yogurt topping. Very different.

All in all I didn’t get any unpopped kernels which is awesome and I did get a press release which I figure you might want to peruse. If not, well, maybe you’d like to win some? If you’d like to win a pack of each of the bars reviewed – that is six cereal bars, three of each kind – leave a comment here telling me where your love of popcorn started (comment must be over 10 words).

***CLOSED***

I’ll ALSO be giving away TWO pairs of packs – that is I’m giving 2 people on Twitter the chance to win 6 bars! Just follow @WildTrailFoods and @MostlyAboutChoc and then tweet the following: I’ve entered to win SIX @WildTrailFoods new popcorn cereal bars with @MostlyAboutChoc & you can too here http://bit.ly/PdYTqe or for an easy way to tweet, CLICK HERE

To enter:
1)    Leave an original poem in the comments for me to judge
2)    Tweet: I’ve entered to win SIX @WildTrailFoods new popcorn cereal bars with @MostlyAboutChoc & you can too here http://bit.ly/PdYTqe or for an easy way to tweet, CLICK HERE

The rules:
1.Random.org will be used to choose the blog comment wnner. Then Random.org will be used to select TWO Twitter winners
2.The competition will finish at noon GMT on Sunday 24th June 2012.
3.The selection of winner will be based on randomness among qualifying entries.
4.Only available to UK mainland addresses.
5.No cash alternative available.
6.I reserve the right to exclude entries that I feel are inappropriate or not in the spirit of the competition. No pornographic comments please.
7.Your details won’t be passed onto anyone else except the PR rep for the delivery of the bars to you.
8.I reserve the right to remove entries that I believe aren’t human created or are an attempt to gain an unfair advantage such as automated entries.
Thanks to Loquax for the guidance on competitions!

cranberry popcorn barHere comes the press part:

Wild Trail’s delicious Double Cut Cranberry and Fruit & Double Nut bars will be available to purchase in triple packs at selected Sainsbury’s from 24th June.  The 135g packs retail at £2.39 and can be found on the cereal bar aisle.

Wild Trail’s Double Cut Cranberry bar won gold in the prestigious Great Taste Awards. Crammed with plump & juicy cranberries the bars also contain almonds, walnuts, raisins, pumpkin seeds, honey and wholegrain popped corn. The Fruit & Double Nut bars contain Brazil nuts, hazelnuts, raisins, sunflower seeds as well as wholegrain popcorn and are hand-coated in yoghurt.

Wild Trail bars make for a wholesome gourmet snack. They are made with natural ingredients and are free from artificial flavourings, colourings and preservatives. They contain no hydrogenated fats and are suitable for vegetarians. Described as “nutritional gold nuggets” by scientists at the University of Pennsylvania in a report out last month, popcorn is extremely high in antioxidants – as well containing high levels of fibre, Vitamin B, Vitamin E and is low levels of fat.

The bars are hand-made and are the brainchild of 37 year old entrepreneur Gordon Leatherdale. Whilst eating popcorn in the cinema two years ago having been stood up by a date Gordon began to wonder if it was possible to make it a healthier snack from popped corn … this marked the beginnings of what would become Wild Trail Foods.

The bars are also sold in single bar format, including a third flavour Apple & Raspberry (rrp 99p). Four more exciting flavours being rolled out over the coming months. The single bars are available now at selected Morrisons stores, Selfridges, Harvey Nichols, Whistlestop Food & Wine outlets and online from Amazon.

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About Judith Lewis

Editor and chief blogger at Mostly About Chocolate. Expert SEO. Judge at the Academy of Chocolate Awards, International Chocolate Awards and UK Search Awards.

18 Responses to Wild Trail Wholegrain Popcorn Cereal Bar [CLOSED]

  1. Hannah Moody says:

    My love of popcorn started pretty late in life! I didn’t like it as a child as I wasn’t too keen on the way it would squeak on my teeth as I ate it. However, my boyfriend (this was the kind of boyfriend you’d kiss behind the bike sheds at age 15!) persuaded me to try some of his lightly salted popcorn! Well… I loved it! It was warm and fresh – like nothing I’d had before: straight from a fancy cinema machine! 🙂

  2. Emma Morgan says:

    My love of popcorn started with good old ‘cinema sweet’ with a good film at the cinema, I still love that, but its exciting to discover new and exciting ways to get my popcorn fix!

  3. Emma Morgan says:

    I’m not on twitter 🙁 , but have shared on facebook….. hope I can still be counted. Great prize and great blog.

  4. siobhan marie says:

    popcorn popcorn we all want more

    the way its torn between our teeth

    the way the flavours meet

    has us all thinking we all want more..

    also tweeted @siobhanmarie4

  5. ashleigh says:

    my love of popcorn started at the pictures, also my dad used to make it with us on a saturday night and we’d watch a movie

  6. Sue Warr says:

    I like chocolate
    and it likes me
    I want to win these chocolate bars
    gimme, gimme, gimme!!

  7. caroline wainman says:

    I got addicted to popcorn when i discovered for the first time the savoury salty kind with warm butter all over it from the cinema – Yum!

  8. EMMA WALTERS says:

    i think the first time i had popcorn was when i was visiting my dad, i must have ben 7 or 8 & we had a cinema night with disney films, popcorn & fizzy pop – loved every minute!
    @emmav6

  9. Maya Russell says:

    I’m on the Wild Trail for these popcorn cereal bars so a-maize-ing,
    Fruity, nutty, wholesome and energy level raising!

    I have tweeted as @maisietoo

  10. AJ says:

    My love of popcorn only really started last year in Majorca, when I was a child I was never given any to try as we never went to the cinema fairground etc. So last year in Majorca their was a big popcorn machine and my son asked if he could have some, of course he could, so we bought him a bag to try, he loved it and as he’s a very generours little boy he shared it with me and his daddy. I could not believe how delicious it was and I could not believe I had waited 33 years to try some.
    Now we have all fallen in love with popcorn and have tried so many flavours from all around the world.

  11. AJ says:

    Popcorn I love you
    Your their on the days I feel blue
    What would I do without you?

    Salty or sweet?
    Your flavour’s are hard to beat
    Im glad we finally did meet

    We love you at home and at the fair
    we really do love to share
    Thankyou for been their.

    I have also retweeted @tigerfanjane

  12. kerry Locke says:

    My First Trip to the Cinema was when I was 7; my family took me to see E.T and I vividly remember my dad handing me a giant tub ( prices were cheep then!! ) of popcorn. That popcorn was the best I have ever tasted!

  13. Nick Hopkins says:

    My love of popcorn first began
    when given some by my old man
    I`ve eaten it from the age of six
    Both at home or at the flicks
    While relaxing or watching a movie
    Eating popcorn will always be groovy!

  14. Sheila Reeves says:

    My first taste of popcorn,
    Covered with butter,
    Seasoned with salt,
    Popped on our hob,
    Just the job

  15. helen rhoads says:

    my love began at the cinema the smell of popcorn goes hand in hand with a great film

  16. Carol Masterton says:

    My love of popcorn started when I went to see the Sixth Sense in the cinema. It was the first film I went to see with my school friends and it really wasn’t a good choice! However it fuelled my love of popcorn as I think I got through a whole bucket in about 5 minutes cos I was fear-eating haha!

  17. Carol Masterton says:

    Ode to the cereal bar 🙂

    I eat them on the bus
    And when I’m sitting on the train
    I eat them when the sun comes out
    And even when it rains
    I eat them when I’m peckish
    When I’m coming home from work
    And the very best thing about them…
    Is I just don’t need a fork 🙂

  18. Lisa Waugh says:

    Popcorn really is the best
    would love to put your bars
    to the test. i am on the sofa
    having a rest best get up and get
    myself dressed.