Magnum Summer 2014 Specials

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selfridges magnumThere are two new kids on the Magnum block for their 25th anniversary at Selfridges in London until the end of August – crème brulee Magnums and Make-Your-Own-Magnums.
magnum creme brulee
The Crème Brulee Magnum is a Selfridges exclusive. With pieces of caramelised sugar all through the custard ice cream and a ribbon of caramel encased in chocolate, it is a bit much if you, like me, are dehydrated. But given you don’t enjoy food properly when you are dehydrated (and you likely won’t be running around to Christmas events like I was) I’m sure you’ll remain properly hydrated and get the full effect.
magnum creme brulee
The custard ice cream is quite thick and rich tasting which made me appreciate the studding with pieces of caramelised sugar. The pieces and their sweet crunch was a nice counterpoint to the ice cream. The caramel stripe was a welcome addition for me but might be a bit too much sweet for some folk.
design your own magnum
The Make-Your-Own-Magnum is an experience and well worth the wait. There is always a queue here no matter what time you go.
design your own magnum queue
You start by choosing your toppings. You’ll have time while in the queue to think about your ice cream but the toppings – how can you possibly decide on the toppings when you can have only a limited number of different bits?
design your own magnum by ME!
I chose crisp chocolate balls, silvered crisp flakes and honeycomb with chocolate ice cream in a milk chocolate shell.
my magnum that I made
What an amazing dream! So delicious, so much fun and so almost over! Get to Selfridges before the end of Aug when it’ll disappear.

the 3 magnums we made

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About Judith Lewis

Editor and chief blogger at Mostly About Chocolate. Expert SEO. Judge at the Academy of Chocolate Awards, International Chocolate Awards and UK Search Awards.

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